Our consumption is the blind spot in climate policy
Political negotiations have been called for a revision of the Climate Act, and a 2035 target is to be set for Denmark's territorial CO2 emissions. Unfortunately, however, territorial emissions only cover emissions that occur within Denmark's borders. It is therefore crucial that we also begin to address consumption emissions, which have so far been a blind spot in Danish climate policy. If we measure consumption-based CO2 emissions, which include all emissions associated with Danes' consumption patterns, regardless of where in the world the emissions occur, it is difficult to see the green pioneer that the Climate Act otherwise stipulates that Denmark should be.
The argument against a consumption-based climate target is often that we have difficulty influencing emissions outside Denmark, and that there are no political tools to address them. But circular economy is one tool that can both help reduce consumption-based CO2 emissions and at the same time contribute to strengthened competitiveness and resilience in a geopolitically uncertain world.
Together, we have therefore prepared a catalogue for waste prevention and circularity with a wide range of concrete initiatives that can also contribute to reducing consumption-based CO2 emissions. The catalogue is based on a strong understanding of circularity, where the first and most important principle is to prevent waste and pollution. Here, we will highlight a few initiatives that are an obvious place to start in terms of reducing consumption-based CO2 emissions, and present a number of conservative estimates of the effects.
Durability and recycling
According to CONCITO, 18 percent of Denmark's consumption-based emissions come from the public sector. Therefore, there is a lot to catch up on if you look at public procurement of over 400 billion kroner annually.
The Climate Council also points to public procurement as an obvious tool for reducing consumption-based climate emissions and notes that the government's lack of focus on the area contrasts with the government's basic promise to reduce the climate footprint from public procurement.
Therefore, we propose that public procurement should, as a standard, demand quality products with long lifespans and warranty periods, take-back schemes, repair services, and guarantees for the availability of spare parts and upgrades, where relevant.
Recycling should also be included in all tenders for contracts where recycling solutions are available, and the state, municipalities and regions should establish material banks so that used furniture and other equipment can circulate and get a new life. If we switch to quality goods with a 30 percent longer lifespan in the state's purchases of, for example, furniture and IT equipment, there will be fewer new purchases. This alone will save around 90.000 tonnes of CO2 equivalents (CO2e) annually compared to the amount purchased in 2023. This corresponds to approximately three percent of the climate footprint from state purchases, and the proportion will increase if we also require recycling and repair. If we include municipalities and regions, the potential will be much greater.
In addition, public kitchens, with over a million meals a day, can play a key role in the green transition of Danes' eating habits if clear political goals for climate and sustainability are set. CONCITO proposes, among other things, a new climate goal of a maximum of one kilo CO2e per kilo of purchased raw material in 2050, with a benchmark of reaching below 1,5 kilo CO2e per kilo already in 2030. Reaching below one kilo CO2e per kilo of purchased raw material will in some cases mean reductions of 40-70 percent of the current climate footprint.
If we follow the proposal, public kitchens alone could reduce emissions by around 83.000 tonnes of CO2e per year by 2030 and around 142.000 tonnes of CO2e annually thereafter. This is a conservative estimate, and the real gains could be considerably greater.
Achieving the climate goals requires significant efforts with more plant-based food, less food waste, local seasonal ingredients, and better data and tools to measure climate footprint. A proposal prepared by the Danish Food and Nutrition Association, the Frej think tank, and CONCITO highlights a number of levers such as updated and transparent procurement agreements, reduction targets for food waste and climate impact, further training for nutrition professionals, and a stronger involvement of kitchen expertise in decisions about the content and quality of food.
We must preserve and renovate
According to CONCITO, construction and maintenance of private homes accounts for nine percent of consumption-based emissions. This does not include public construction and construction projects, which are included in the public sector category.
New construction and renovation of buildings in Denmark is largely carried out with materials produced abroad, which are therefore not included in the territorial calculations. However, we have good opportunities in Denmark to regulate the climate emissions associated with our construction. Here, we propose, among other things, that a 'preserve or explain' requirement be introduced in the building regulations, so that demolition of our existing building stock only takes place in cases where it can be justified on health or safety grounds. If we introduce a 'preserve or explain' requirement and can thus avoid demolition of 50 percent of the buildings that are demolished simply to build new ones for the same purpose, we will save at least 44.000 tons of CO2e per year. In practice, the gain will be significantly greater, because the requirement not only extends the lifespan of existing buildings, but can also reduce the need for new construction: More square meters will be renovated and transformed instead of being demolished and rebuilt.
'Use and throw away''culture
Things like clothes, shoes and electronics account for about ten percent of Danes' consumption-based CO2 emissions. We must therefore move away from the 'use and throw away' culture, where we constantly buy new, and instead become better at buying good quality products with a long lifespan, buying used and having them repaired if they break. For example, if we halve our consumption of textiles, we can save about 1.000.000 tons of CO2e per year and at the same time cut the enormous amounts of textile waste that follow our consumption. But this requires political regulation that makes the greener choice the easy choice and, among other things, makes it easier and cheaper to have our products repaired.
This means, among other things, that we should not be constantly bombarded with advertisements on social media that encourage us to buy new things. A British study has shown that 32 percent of the British people's consumption-based CO2 emissions can be attributed to advertisements that make us buy things that we would not otherwise have bought. A possible measure could include a ban on advertising for fast fashion, as is underway in France, and limiting influencer-based marketing. A benchmark for consumption-based CO2 emissions should also be followed up with a national strategy and action plan that, among other things, focuses on circularity.
In connection with the government's climate program, the Climate Council has criticized the government for not presenting measures "that explicitly intend to reduce consumption-based emissions."
We are therefore happy to enter into dialogue about the means to reduce these emissions.
This debate post was published in Information on 3/12 2025.
Senders: Mette Hoffgaard Ranfelt, Sebastian Jung-Wederking, Lone Mikkelsen, Malene Høj Mortensen and Michael Søgaard Jørgensen – Representatives of the Danish Nature Conservation Association, the Circular Industry Association, the Green Transition Denmark, Plastic Change and IDA's Society for Technology Assessment, respectively.










